CROWDSTAFFING
San Jose, California, USA
Crowdstaffing is a modern hiring platform to manage your contingent workforce.
OVERVIEW
In collaboration with 333 Photo & Design, my role entailed delivering UI/UX design solutions for their client Zenith Talent and their product, Crowdstaffing. Communicating remotely with Crowdstaffing's Chief Product Officer I was continuously involved in product improvements and rebranding.
Through iterative wireframing, ideation and collaborative discussions, we continuously refined the site's usability. Our approach emphasized simplification and breaking tasks into manageable segments to enhance task completion rates.
ROLE
UI/UX & Visual Designer
INDUSTRY
Hiring Platform
SKILLS
UI/UX DESIGN
PRODUCT DESIGN
BRANDING
RESPONSIVE DESIGN
TOOLS
ADOBE XD
ILLUSTRATOR
PHOTOSHOP
THE ASK
The primary challenge was to create a platform that is intuitive, accessible, and efficient for recruiters, job seekers and employers while handling the complexities of data management, intuitiveness and scalability.
THE PROCESS
COMPETITIVE ANALYSIS
Studied other hiring platforms and job boards to understand industry standards, features, and potential gaps. This phase helped ensure that the platform offered the right functionality and stood out by delivering a unique value product.
USER FLOWS
Created user flows for key tasks, such as posting a job, reviewing applications, and scheduling interviews. This helps identify the necessary steps users will take to achieve their goals.
UI DESIGN
Added visual design elements like colour schemes, typography, icons, and images that align with the platform's branding and ensure a visually cohesive experience. Finalized the design of each page and element, ensuring that the interface was both functional and visually engaging.
DESIGN HANDOFF
Provided the development team with all necessary assets (design files, colour codes, font files, UI guidelines) and explained interactions and functionality.
DASHBOARD DESIGN
The dashboard functions as the central hub for interactions, catering to a variety of users, including recruiters, hiring managers, and candidates. Therefore, it was crucial that the design be intuitive, well-organized, and visually appealing, allowing users to navigate tasks with ease.
SCHEDULAR MODULE
The scheduler module assists recruiters in efficiently managing all events. I was assigned the responsibility of creating a a UI which facilitated this task so that recruiters can easily specify their availability periods, view attendees, and determine the duration of each appointment.
COLOUR PALETTE
I was assigned to create a new colour palette for Crowdstaffing. I chose a theme that achieved harmony, ensured accessibility, and distinguished the UI.
DETAILED UI DESIGN
Crafted an interface that not only looks good but is also highly functional, easy to navigate, and intuitive for the various user types involved (recruiters, hiring managers, candidates). It involved thinking through every screen and interaction in order to create a seamless experience.
LANDING PAGES
Landing pages were designed as essential tools in digital marketing, helping to drive conversion actions.
